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Alan Baptista
Alan Baptista is a Product Marketing Director – Go‑to‑Market at Veeam, working remotely from Southern California. With more than 25 years of experience in enterprise software and technology marketing, he helps organizations bring innovative data protection solutions to market and craft compelling stories that connect with customers worldwide.
Alan’s career spans product marketing, sales operations, and international business roles across enterprise software, telecommunications, and government sectors. Prior to joining Veeam, he served as Product Marketing Director at New Relic and Progress Chef, where he led go‑to‑market strategy, positioning, and customer storytelling initiatives for industry‑leading technology products.
His areas of expertise include product marketing and go‑to‑market strategy, with a focus on aligning product innovation, customer needs, and market opportunity. Alan’s leadership blends data‑driven insight with creative execution to help teams deliver impactful messaging and measurable business results.
Based in Southern California, Alan enjoys traveling and exploring the art of Sous‑Vide cooking and Big Green Egg grilling when he’s not helping customers share their success stories.
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Product Marketing Director
Product Marketing Director