Posts by Laura Maniscalco

Laura Maniscalco

Laura Maniscalco is a Sr. Global Partner Marketing Manager at Veeam, where she supports partners worldwide with marketing strategy, enablement resources, and content that drives business growth. She focuses on helping partners position Veeam’s cloud and SaaS‑based backup and recovery solutions to meet evolving customer needs and accelerate success in the channel.

With more than 10 years of experience in channel and partner marketing, including 11 years in IT distribution, Laura brings deep expertise in product marketing for cloud and security business units. Prior to joining Veeam, she held several roles including Manager, Cloud Marketing; Marketing Strategist for Cloud and Security; and Product Manager for Symantec.

Laura specializes in partner marketing, messaging, and content creation for Cloud and SaaS‑based solutions, backup, and recovery. She’s passionate about defining customer journeys and developing data‑driven go‑to‑market strategies that empower partners to reach and engage their audiences effectively.

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Business | February 23, 2022 (Updated September 23, 2024) 4 min to read

The Veeamazing BaaS and DRaaS

The Be the Hero series is designed for Veeam partners to learn about Backup as a Service (BaaS) and Disaster Recovery as a Service (DRaaS), the Veeam Platform, and how partners can deliver the business outcomes customers need today. This is Issue 1 in the four-part series. Read more

BaaS and DRaaS

Cloud

Service provider solutions

Laura Maniscalco

Sr. Global Partner Marketing Manager

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