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Don’t Get Haunted by Data Loss: Salesforce Backup in the Age of AI

As the Halloween season arrives, it’s not just cobwebs and carved pumpkins that can send chills down an IT team’s spine. For organizations leveraging Salesforce—especially those embracing AI-powered automation and insights—the real fright comes from unseen risks lurking in the digital shadows. But here’s the treat: with the right approach, you can keep business running smoothly no matter what surprises the night may hold. Read more
Kelsey Teske
Kelsey Teske

Product Marketing Manager

Cybersecurity Awareness Month: Strengthening Salesforce Data Protection Amid Persistent Threats

October is Cybersecurity Awareness Month — a time to reflect, educate, and act. As organizations increasingly rely on cloud platforms like Salesforce, the stakes for data protection have never been higher. Recent headlines have spotlighted a worrisome surge in cyberthreats targeting CRM environments. While lawsuits and breaches make the news, the real story is about resilience and shared responsibility. Read more

Get Ready for Dreamforce: Keynote Highlights, Major Themes, and How to Connect With Us!

Can you believe it? Dreamforce is around the corner. Whether you’re a Dreamforce veteran or attending for the first time, there’s nothing quite like the rush of learning, networking, and (let’s be honest) tracking down the partner with the best coffee around campus. Dreamforce 2025 promises a mix of fresh ideas, inspiration, and opportunities to rethink what’s possible for your business. Read more

Why You Need to Cover Your SaaS

In today’s fast-paced digital landscape, businesses are constantly seeking new ways to enhance efficiency and reduce costs. One of the most significant innovations in recent years has been the rise of Software as a Service (SaaS). According to Gartner Research’s latest forecast, worldwide SaaS spending has grown 20% to a staggering $247.2 billion in 2024, and it is expected to approach nearly $300 billion by the end of 2025. Read more

What Does a Salesforce Admin Do?

Salesforce has revolutionized customer relationship management (CRM), helping businesses of all sizes connect with customers effectively. At the heart of every successful Salesforce implementation is a skilled Salesforce Administrator. Read more
Alison Connor
Alison Connor

Senior Product Marketing Manager

Salesforce Disaster Recovery Plan

Salesforce is a critical system for managing customer data and business operations. Protecting this data against threats such as accidental deletions, cyberattacks, and system failures is essential. Implementing an effective Salesforce disaster recovery plan ensures business continuity and data integrity. Read more
Alison Connor
Alison Connor

Senior Product Marketing Manager

Controlling Costs for Salesforce Backup and Restore

You understand the importance of protecting your organization's critical Salesforce data and ensuring business continuity through a sound backup and restore strategy. However, the costs associated with Salesforce backup and restore solutions can be substantial if not properly managed Read more
Alison Connor
Alison Connor

Senior Product Marketing Manager